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GameStop Working With Developers to Secure Exclusive Gameplay Content

Jason Clement

GameStop is no stranger to offering exlusive DLC pre-order bonuses for big games when you buy from their store, but according to Venturebeat, they may be gearing up even more to fight back against the eventual takeover of digital distribution.


An analyst from R.W. Baird revealed that the video game retailer had recently sat down with the investment company and mentioned that they wanted to partner with developers and publishers to offer more ways to provide value to their pre-order games.


Due to this, GameStop is looking to get involved in the development process with developers to help create what would be exclusive content for big name titles that would only be available to those who pre-order from their store. Venture Beat confirmed with the company that this is actually their plan and vision, but there's no word on when we can expect to see this happen with new releases just yet.


Exclusive content that could include new modes, characters, and even new levels could be a big disruption for the retail world, and I wouldn't be surprised to see more retail chains (such as Walmart) eventually follow suit. For the time being, however, it seems you can expect to see minor exclusives like DLC costumes and such as pre-order incentives, but come next year it may be a whole new ballgame.


Source: Venturebeat

Photo Source: Thedroidguy.com


What do you think of GameStop attempting to get involved in the development process of games for more exclusive content?

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