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Venom

Is the toys-to-life bubble already bursting?

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So, as most of you have probably heard by now, Disney Infinity is being discontinued as Disney shutters its publishing arm (it'll still license its properties to other publishers though) and Avalanche, the developers, close their doors. It's pretty sad news all in all, and a bit surprising considering Disney had the likes of Marvel and Star Wars to get people interested in the games. Knowing that something with that kind of power behind it could fail, do you think this could be the beginning of the end for the toys-to-life genre? Could Lego Dimensions, Skylanders, and, dare I say it, amiibo be next?

 

To be honest, I'm surprised Infinity was the one that went down first. Of all of them, Skylanders would have been my guess as the first to fall simply due to the fact that it's the only one without recognizable branding behind it (unless you count Spyro as a recognizable brand, but they basically distanced themselves from that after the first one anyway) and there was already a precedent with Activision and plastic peripherals after Guitar Hero. I haven't paid attention to reviews or sales numbers or anything relating to these types of games, but I'm still pretty sure that other publishers are going to see what happened and start to consider whether it's worth carrying on with any plans they might have had for the genre. Nintendo might be able to keep amiibo profitable a while longer as long as they stick to the most popular series and spread the releases out a bit, but I'm expecting Lego Dimensions and Skylanders to follow suit any day now. How do you all feel about it? Worried? Happy that the obvious cash grab of selling toys that work with games might be ending? Don't care either way? Sound off with your thoughts!

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I had no idea these things still mattered. I figured they were already dead on arrival.

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Lol Venom I thought your account got spammed or something when i read your title before clicking it. 

 

Anyways out of all those, Nintendo is the strongest and will definitely be lasting longer with the toys to life. The amiibo sales are pretty good and it's more well known to collectors and such. Personally I'd pick Nintendo out of the others for figure collecting. I still have my only 3 amiibos hanging on my wall unopened. Makes such a great decoration lol. I rarely see any Lego stuff, but lots of Skylanders. I think Skylanders will keep going strong since Activision doesn't seem to have any money problems (obviously CoD is their cash cow) so they'll keep going.

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I would say so. I believe growth has started to slow over the last year, and it's pretty evident that figures aren't selling as much as they used to (even amiibo). One only has to look at the insane discounts for the latest Skylanders and Disney Infinity (and even LEGO Dimensions) games and see you can get them for as low as $30 (or sometimes less) just months after their release.

 

I definitely think Skylanders is next, and maybe LEGO soon after, but Nintendo will be the last to go. If anything, I could see Nintendo releasing figures without the functionality just because people like buying Nintendo memorabilia and such. Still, it's a shame that LEGO Dimensions got in on the whole toys-to-life market when it did because it's probably a year or two too late now.

 

Also, I do have to wonder if all of the series would benefit from bi-annual releases. They should do what Disney Infinity was about to do, and release a new, significant installment in the series every two years, and in the off-year just support the current game with small expansion playsets and figures.

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