Sony: "2012 Is Absolutely Too Early For a Vita Price Cut"
Posted 06 June 2012 - 08:03 AM
Sony Worldwide Studios boss Shuhei Yoshida spoke to Eurogamer saying that he believes the Vita offers a good value for money proposition at its current pricing, and that 2012 is "absolutely too early for a Vita price cut." He also mentioned that their priority is to achieve potential through more games and its services.
"Of course people who are looking to buy are also talking about the price of PS Vita, especially when they have to buy a memory card as well," Yoshida mentioned. "That's something we have to spend time to cost reduce and address in the future. But now, our laser focus is to increase the content and to realise the potential of the system."
Sony currently expects to sell 16 million units of PSP and Vita combined by the end of the year, but no mention is made of how many individual units of Vita itself are expected to sell through. It's also important to note that PSP is still regularly outselling Vita in Japan, so it's likely that more than half of that figure will be due to the PSP's sales.
Do you think Yoshida is right about Sony's goals, or is a price cut their answer?
Click here to view the article
Posted 06 June 2012 - 08:20 AM
Posted 06 June 2012 - 10:31 AM
Posted 06 June 2012 - 11:53 AM
Posted 06 June 2012 - 01:44 PM
0 user(s) are reading this topic
0 members, 0 guests, 0 anonymous users