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Found 6 results

  1. Steve Bitto

    PS4 Exclusive DRIVECLUB Gets a Release Date

    Shuhei Yoshida announced today on the Playstation Blog that DRIVECLUB will launch on October 7, 2014 in North America exclusively for the Playstation 4. Originally slated as a PS4 launch title, DRIVECLUB was delayed indefinitely with many wondering just how troubled the game's development was. In March it was revealed that game director Col Rodgers had left Evolution Studios the previous month which only added to the speculation. Shuhei Yoshida offered this explanation today for the issues surrounding DRIVECLUB's development, "The problem with being ambitious is you have to be prepared to accept there will be challenges along the way. What DRIVECLUB offers has not been previously achieved in this category, and, because of this, the team needed more time to give you the game you“re waiting for." As one of only a few announced PS4 exclusives, Sony will need DRIVECLUB to shine come October. Keep it at Game Podunk for more on this and other Playstation 4 news. Source: Playstation Blog
  2. Kevin Butler is dead and buried. His Twitter account is no more and the only chance you'll have of ever seeing him again is through the necromancy brought on by long forgotten DLC in a game that nobody plays anymore. What I'm saying is, Sony needs a new advertising face for their company. Just who should be the new face of Sony's PlayStation marketing and why? It certainly can't be the people they have for their advertisements right now. Nothing against the actor they used for their Greatness Awaits advertisement, but he lacks the charisma and personality that the Butler character had. He seems to be angrily yelling at the camera instead of getting me to buy stuff. And the sing song commercials? They can only work so long before they become annoying. What Sony needs is a fun approachable character that has absolutely no chance of ever becoming a turncoat. Little do they know, they've had the perfect candidate sitting right under their noses this whole time. And that candidate is none other than... Shuhei Yoshida Look how approachable he is! Depending on how "in the loop" you are with the internet dealings going on these days, you may or may not know who Shuhei Yoshida is. Well, he's the President of Sony's Worldwide Studios. Having a job title like that can make it pretty difficult to see why he would be the perfect fit for the face of PlayStation, so let's go into a little bit more detail. Shuhei Yoshida is this guy right down here. You can't blame me for not understanding kids these days "Haha so funny he did an internet meme! Now we hate him for no reason." Is what you're probably thinking. That's okay, because I'm not nominating him for knowing what is popular with the internet at that particular moment in time. I'm nominating him because he is becoming the familiar and friendly face that Sony needs at the head of their new PlayStation 4 marketing campaign. Now, there's the issue of him being too busy for such work seeing as he is the president of a large part of the company. I call shenanigans on that. Just look at what Nintendo has done with Miyamoto, Reggie Fils-Aime, and to a much greater extent, Satoru Iwata, the President and CEO of Nintendo's Japanese branch. Both Miyamoto and Reggie are well known on the internet side of things for their great stage presence at shows like E3, but Iwata is on a totally different level with his seemingly constant Nintendo Direct updates. If there is any news coming out about Nintendo, it's pretty much a guarantee that you'll hear it coming from Iwata himself in a promotional video. While not exactly a commercial per say, the Nintendo Directs have helped place Iwata into the minds of the people watching. He's not just the President of Nintendo anymore, he's a personality that people can identify with just the mention of his name. This helps give Nintendo an edge in consumer loyalty since the people buying their games are able to put definitive faces to the corporation they're giving their money to. This edge that Nintendo has is something Sony has clearly noticed in the last year or so. Need proof? Look no further than the promotional videos they've been putting online, starting with their guide to sharing games on the PlayStation 4. That video exploded on the internet, frankly because it was hilarious and everybody loves a good console war where companies are really throwing hooks at each other left and right. And then there was Yoshida's attempt at doing the Banderas meme during the televised PlayStation 4 launch in New York City that spread like wildfire on websites like NeoGaf for reasons I still don't fully understand, nor do I wish to find out. While I may not understand the meme, I do know that him doing something silly and popular on a large television program helped get the people's attention. While there are plenty of other videos I can talk about, I think I've gotten my point across. Shuhei Yoshida is already the face of PlayStation on the internet, and if his Twitter account is anything to go by, he is great at keeping up a pleasant and personal face for the fans. Sony needs a great marketing strategy for their next generation system, and there is no doubt in my mind that Yoshida is it. Get to work on some commercials, Sony! As always, thanks for reading.
  3. SCE Worldwide Studios president Shuhei Yoshida recently spoke of Playstation All-Stars Battle Royale and its ultimate fate on the most recent episode of IGN's Podcast Beyond. He explained that the game sold over one million units worldwide and that Sony "liked the idea" but that ultimately sales weren't high enough to continue creating DLC or a definite sequel. Playstation All-Stars Battle Royale only had 4 DLC characters released in two separate installments, with the first being Kat and Emmett Graves (from Gravity Rush and Starhawk, respectively), and then Isaac Clarke and Zeus (from Dead Space and God of War) later on. Though Sony doesn't seem to be ruling out another game in the series sometime later on, it does unfortunately appear as if the series is being put on the backburner right now, if not indefinitely. This development was hardly surprising, however, given that Sony had cut ties with developer Superbot back in the end of January. It looks like our dreams of seeing Crash Bandicoot as a playable character in the game won't happen after all. Are you disappointed by the end of DLC support and lack of potential for a sequel for PSASBR?
  4. During Gamescom, Sony announced their exciting new Cross Buy promo. Cross Buy offers a free Vita version of a game with a purchase of its PS3 version. PlayStation All-Stars Battle Royale, Ratchet & Clank: Q-Force, and Sly Cooper: Thieves in Time are all upcoming games that will make use of the Cross Buy promo. Shortly afterwards, Sony Worldwide Studios head Shuhei Yoshida told Famitsu magazine that the promo was confirmed only for Europe, so far. Yoshida quickly clarified that statement through Twitter, though: "PS Vita-PS3 Cross Buy price promo is coming to both Europe and North America. My quote by Famitsu was meant as 'not decided for Japan yet'." That's a relief for us in NA and our fellow gamers in Europe, at least! Here's hoping that those in Japan will get to take advantage of this no-doubt excellent promotion.
  5. The Last Guardian has been travelling across quite a bumpy road as of late. It was just under a week ago that we received the dreaded news that the trademark status for the PS3 game was changed to "abandoned". To many, that bit of info didn't come as a surprise. What else would one think of the status of a game for which we've only seen a droplet of info across three or four years now? At an interview during Gamescom, Sony Worldwide Studios boss Shuhei Yoshida has finally given comment on the matter: "The team is still working on it very hard. There are certain technical issues they've been working on. That's the period of time when the game, looking from the outside, doesn't seem to be making much progress. But internally there is a lot of work going into creating the title." Yoshida also explains how The Last Guardian had to have a lot of the work that got the game in a playable state completely redone: "We had the game playable. At one point we felt that it would be produced for a certain time period. That was the time we prematurely talked about the launch window. But it turned out the technical issues are much harder to solve. So the engineering team had to go back and re-do some of the work they had done." And to those saying that the game should just be a title for the upcoming PlayStation 4 at this point? All Yoshida had to say about that was the following: "The game is developed on PS3." It's a tiny bit comforting to get some update on The Last Guardian, at least. What are your thoughts on the confirmation that The Last Guardian is apparently still in-development?
  6. Jason Clement

    The Last Guardian Trademark Abandoned by Sony

    The debacle over whether we'll ever see Team Ico's latest project, The Last Guardian, just got a bit worse. You see, The Last Guardian's trademark status with the United States Patent and Trademark Office was changed to (ABANDONED) and it's “Live/Dead Indicator” indicated that it was dead. That's right- as of this moment, Sony no longer holds the trademark for The Last Guardian. What exactly does this mean? It's unclear at the moment, as it could mean any number of things, including the scrapping and abandonment of the entire project. In recent months, Sony Worldwide Studios boss Shuhei Yoshida has repeatedly stated that the game has not been canceled and is still in production, so is it possible that they decided to abandon the original title and go with something different now? Sony isn't making any comment at the moment, so it's tough to say exactly what is going on. One thing is for sure, it doesn't bode well for the project's already-tarnished-by-massive-delays image. Do you think this news means that The Last Guardian is dead in the water?